Music Analysis Using Goodwins Theory "The Kooks - Naive"

The Kooks "Naive"consists of an indie music sound, with elements of rock. The music video is predominantly narrative based with lip syncing during the narrative by the lead singer of the band (no other members feature in the video). The music video tells a story of a girl that is cheating on her boyfriend but he is afraid to leave her as he believes he is the one to change her ways, meaning he is the one who is naive. The music video conforms of Goodwin's theory in the way that it is iconographic of an indie genre in the way that it is simple and the lead singer is usually present in the narrative.

The music video conforms to Goodwin's theory in the sense that there is a relationship between the visuals and the lyrics. Which is shown in several different cases throughout the videos narrative. For example, when the lyrics say 'pretty face' a young pretty girl is presented to the audience. The young girl is presented to be fare, blonde and pretty which stereotypically represents her as an innocent, when in reality she is seen to be doing 'an ugly thing' as stated in the lyrics, which would be presented to be drugs and alcohol, as these feature within the video. There are also bright light frames which feature in the video, as the girl steps over a person lying on the floor, which is stereotype for 'the night after the party', suggesting it is the day after the party. In contrast to the lighting when the lead singer is walking through the party looking for the girl the lighting is much darker, suggesting a flash back. The contrast of the lighting also demonstrates the different time periods to the audience.

The different camera shots start with the camera tracking the lead singer, as he walks through the party, involving the audience as they know his environment making them feel involved. Goodwin's theory is applied in this music video in the sense that voyeurism is used to create fandom. This is shown through the different camera work such as close ups, allowing the audience to gain a relationship with the lead singer as they can experience his variety of emotion.

Overall the music video conforms to Goodwin's theory in the sense of voyeurism illustrating the lyrics and the videos style.